Training

Airline Business Development

Airlines strive to gain largest market share, highest awareness levels and the strongest growth in sales to stay competitive. Achieving these goals demands a dedicated team of professionals who understand the important issues and can identify the greatest opportunities for success.

Beyond strategic decision-making at the executive level, each member of a sales and marketing team must develop the business sense and skills to competently execute plans while maintaining a high-level of responsibility for outcomes.

The IATA Diploma in Airline Business Development provides the platform to effectively develop the professionalism required to achieve key commercial objectives.

Diploma Requirements
To receive the Diploma, candidates must successfully complete the required courses within a three-year period.  A passing mark of 70% on any assignment or exam is required. To achieve distinction, a candidate must obtain 90%:

Required
Advanced Airline Marketing
Advanced Airline Sales Strategies
Alliances, Strategic Partnerships & Frequent Flyer Programmes
International Negotiation Skills
Professional Selling & Account Management Skills