IATA Travel and Tourism Training Programme - Level 4: Senior Management


Shape the global travel and tourism landscape.

This course will prepare you for the challenges of an upper-management role and assist you in acquiring a competitive advantage for your business. You’ll be able to develop a strategic marketing-oriented culture in your travel business, understand how laws and regulations have an impact on your business, determine what type of information technology to apply in your travel business, and produce a financially solid business plan to ensure that your travel business has the direction it needs in order to succeed.

How You Will Benefit

  • Learn strategic management and marketing principles
  • Motivate your staff at all levels
  • Enhance your revenue
  • Gain insight into industry legal issues

Designed for

  • Travel and tourism industry managers and individual entrepreneurs

Course Content

  • Marketing 2
  • Management Skills 2
  • Law and Regulations 2
  • Finance and Business Planning
  • Technology in the Travel
  • Industry 3

By successfully completing the two-paper examination, you become a qualified holder of the IATA/UFTAA International Travel and Tourism Senior Management Diploma. You will also be able to add the letters "DTTSM" (Diploma in Travel and Tourism Senior Management) after your name.

  • Prerequisite

Recommended:
Management Diploma and a minimum of three years work experience in a management position.

Self-Study Course - Distance Learning

Always available
Location : All LocationsClass No : TTTG-11
Customised Training
All IATA courses can be delivered to your offices and tailored to your organisation's reality and needs. More details