Over the years, IATA has gathered unmatched experience in conducting airline research projects for key players in the industry.
You can now benefit from IATA's market research expertise in a number of areas:
- Identifying product inconsistencies through Mystery shopping.
- Assessing your airline brand positioning through brand research.
- Understanding passenger behavior and expectations while traveling long haul.
- Setting-up a service level agreement (SLA) system with third party providers.
- Designing and implementing a tailor-made passenger satisfaction program.
Your benefits:
- Take advantage of our team’s experience in airline research to maximize your return on investment in research
- Benefit from the network of trusted suppliers IATA has been using for years to guarantee the highest standard of quality for your research
- No need to explain your business… We know about it!
- You have never conducted research in your airline / airport? Our team will make sure the data you gather is actionable and useful.
The IATA advantage
- As the organization officially representing the world's major airlines, IATA is at the forefront of all commercial aviation activities, including airline and airport satisfaction studies.
- Because of its status, IATA acts as an independent consultant or provides review, with unbiased analysis, plans and recommendations.
- The IATA Business Insights team consists of highly experienced managers in airline market research with in-depth understanding of airline operations and procedures.
For more information, please contact us at: businessinsight@iata.org